The Power of Pigment: Using Paint Color to Sell Your House

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Hoping to sell your home? Make sure you create a blank slate for potential buyers—look here for more info on using paint color to sell your house.

When you live in a home, you do what you can to personalize it and make every little aspect fit your style. Your paint colors, decorations, and furniture all fit who you are, and that’s important. But when you’re thinking about selling your house, you need to create a blank slate so that the new owners can create their own sanctuary. If you need help deciding how to paint your home for the market, read on for more information about using paint color to sell your house.

When it comes to the outside of your home, you must be careful about how you advertise it. A big part of marketing your home is the curb appeal, and your home’s exterior color scheme plays a large role in this. There are a few different tips for choosing the right siding color—the one we find most beneficial for sellers is to get ideas from neighbors. Take inspiration from what others are doing in order to decide on how you should rework your home’s outer appearance. Make sure to keep complementary colors in mind, especially if you’re only changing one color aspect. This color should work well with all your home’s surroundings—when in doubt, go for white.

The most loved and popular home exterior color is a mesh of gray and beige. A neutral yet trendy color, greige has blown up on the real estate market. Homes painted this color sold for an average of $3,496 more compared to comparable homes painted brown or tan, which showcases how the right color can do wonders for your home.

The versatility of a light gray has proven quite fruitful for homeowners. It flatters a variety of house styles, from modern to traditional, and pairs well with other natural elements such as stone. Play with the shade to suit your home’s surroundings and style.

If you want to be a little different, you can go for a blue shade for the exterior of your home. Darker shades are best for most homes, but if your home is in a beachier environment, then a lighter blue will work.

When it comes to the interior of the home, you’ll again want to stick to the blank slate ideal. Avoid dark colors, but at the same time, don’t go strictly white—especially in the kitchen, where white walls will be too difficult to keep clean.

Soft Blues
Soft blues have done well on the market lately, especially in bedrooms, dining rooms, and sometimes bathrooms. Lighter blues pair wonderfully with white and cream baseboards, and they can add a bit more personality to the house, which will help your home stand out.

Light Gray
Instead of beige, aim for gray. Cooler colors are getting a bit more love on the market these days. They help create a more soothing and calming atmosphere.

It may not seem like it, but there’s a significant difference between taupe and beige. Taupe often has cooler undertones than beige, and when you add a bit more gray or lavender to the hue, the walls can really pop.

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